We are increasingly online and continuously leaving data traces on the Internet. According to “Online Study 2017” by ARD and ZDF, more than 50 million people call information from the Internet every day in Germany alone. On average, every German is on the net for almost two and a half hours a day – 21 […]
Naked In The Net: What Our Internet Data Reveals About Us Weiterlesen
The case was one of the biggest data scandals of 2016! Web of Trust (WOT) with 140 million users is one of the most popular browser extensions – turned out to be a nasty data spy or as the Germans called it “Datenschleuder” with translates to Sling Shot. The service collected information about the browsing
Only The Tip Of The Iceberg: Data Scandal At Web Of Trust Weiterlesen
Are you happy? In the Christmas shopping season, this is more for the case for shop operators than patrons. Because what is offered to one customer as a bargain, the other gets to a much higher price – from the same shop! The principle behind this form of profit optimization is called dynamic pricing, the
Just A Pipe Dream: Data Protection At Online Shops Weiterlesen
Online marketing experts are trying to reach online customers efficiently and to spread advertising messages as precisely as possible. What makes sense from a marketing perspective is to target advertising as accurately as possible, however, for you as an Internet user this interferes with your privacy. Because the basis of personalized advertising is online tracking
Data Abuse: From Online Tracking To Re-Targeting – A Glossary Of Terror Weiterlesen
The 29th of October is the birthday of the Internet, on this day of the year 1969, two mainframes at American universities exchanged the first Internet message. 29 years later, Google set a milestone with the invention of their search engine. For users who took their first steps into the Internet at that time, Google
Mega Data-leech Google: Where Data Protection is Just Another Word Weiterlesen
German Chancellor Merkel summed pretty much everything up with her quote “Once you buy something on the internet, you’re being chased!” (Quote from the 5th of Nov. 2014) Do you know this feeling? You are looking for a pair of shoes, rummaging around an online shop, for example Zappos – and there you have the
Shake Off Trackers: Turn Off Personalized Advertising Weiterlesen
People have been complaining about annoying online advertising for a long time. Especially it appears on Google and Facebook and leaves many of us feeling uneasy about being watched. But there is still a much more dangerous reason to steer clear of online advertising by so-called Malvertising criminals. Through so-called “Malvertising” malicious software tries to
Stowaways in Websites: Malvertising – When Malware is Lurking in Advertising Weiterlesen
